
Lucknow,
22 Feb (HS): Uttar Pradesh has once again established a strong presence on the
global tourism map, setting new benchmarks as a hub of Buddhist faith and
heritage. In 2025, the state welcomed nearly 8.2 million visitors, including
over 440,000 foreign tourists, through its Buddhist circuit, attracting
pilgrims and tourists from around the world. Kushinagar, in particular, emerged
as a major international Buddhist tourism destination, recording the highest
influx of foreign pilgrims.
Tourism
and Culture Minister Jaiveer Singh stated, Uttar Pradesh has emerged as a
major center of global Buddhist faith. He explained that Buddhists from around
the world are prioritizing starting their Bodhi Yatra from Uttar
Pradesh, leading to a significant increase in inbound tourism in the state.
Devotees consider visiting sacred sites associated with the life and message of
Lord Buddha, such as Sarnath, Kapilvastu, Shravasti, Sankisa, Kaushambi, and
Kushinagar, as a sacred journey of life.
The
number of Buddhist tourists has increased year after year: The Tourism Minister
stated that under the guidance of Chief Minister Yogi Adityanath, Uttar
Pradesh's tourism sector is continuously reaching new heights. He noted that
the number of tourists visiting the state's six sacred Buddhist sites has seen
significant year-over-year growth. In 2025, approximately 8.2 million tourists
visited these sites, including over 440,000 foreign tourists. In 2024, a total
of over 6.1 million tourists visited the state's Buddhist sites, including over
350,000 foreign visitors. In 2023, approximately 4.7 million tourists visited
the state's Buddhist circuit, including over 250,000 foreign tourists. In 2022,
over 2.24 million tourists visited Buddhist sites, including over 48,000
foreign tourists. Minister Jaiveer Singh stated that these figures clearly
demonstrate that Uttar Pradesh's Buddhist circuit is emerging as a major center
of global faith and attraction.
Kushinagar
becomes the first choice of foreign tourists: The multi-pronged strategy
adopted by the Uttar Pradesh Tourism Department to boost inbound tourism is now
yielding concrete results. It is due to this effort that the Buddhist circuit
of the state, especially Kushinagar, the place of Mahaparinirvana of Lord
Buddha, has emerged as the first choice for foreign tourists. In the year 2025,
more than 2.90 lakh foreign tourists were recorded arriving at this historical
site, which shows a significant increase compared to previous years. In the
year 2024, 2.14 lakh in 2023 and more than 41 thousand foreign tourists in 2022
gained spiritual experience by reaching the holy land of Kushinagar.
Buddhist
circuit adds a new dimension to inbound tourism: Minister Jaiveer Singh stated
that the Union Budget 2026-27 announced the inclusion of Sarnath, the site of
Lord Buddha's first sermon, among the country's 15 most prominent
archaeological sites and the development of Sarnath as an experimental
cultural destination. In this regard, a delegation of approximately 200
members will visit Uttar Pradesh in August. He explained that the existence of
Japanese Buddhist institutions in Sarnath and Kushinagar is a testament to the
decades-long spiritual ties between India and Japan. Similarly, a large number
of Buddhist tourists from other Buddhist countries, such as Sri Lanka,
Thailand, Myanmar, Cambodia, Laos, Vietnam, and South Korea, visit Uttar
Pradesh annually. The state's tourism department regularly organizes trips for
citizens of these countries, tour and travel representatives, and industry
experts. Furthermore, participating in global events is ensuring Uttar
Pradesh's strong presence on the international Buddhist tourism map.
Hindusthan Samachar / Abhishek Awasthi